Sven Sandberg

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Sven Birger Sandberg was assigned CEO of AR Universe AB on 01 January 2012. He was a member of the board of MindArk since September 2011. He holds a Master of Science degree in Engineering and has a long experience as marketing consultant.

Official Announcement

New CEO for AR Universe and Calypso

Gothenburg, Sweden – January 31, 2012

Sven Sandberg is the new CEO of AR Universe. ”I am happy that we have managed to recruit Sven to head AR Universe and the Calypso team. Sven has a unique background with extensive experience in both technology, business and marketing”, says Jan Welter Timkrans, chairman of Mindark.

“AR Universe’s major assets are Calypso’s intelligent participants and investors, Calypso’s unique real-cash economy MMO, and the Calypso team of seasoned game developers,” says Sven Sandberg. “I will do my best to ensure we all work together to build the Calypso economy, expand the user base, and have fun.”

David Simmonds will hand over the reins to Sven Sandberg on February 1, to concentrate fully on his role as CEO of the MindArk Group.

Carreer

  • 01 Febuary 2012: CEO of AR Universe AB
  • 2005-????: Independent Member of the Board of Directors of Midelfart Sonesson AB
  • 1999-2004 CEO and main owner of the advertizing agency SandbergTrygg AB after the merger of Sandberg & Co and Bröderna Trygg
  • 1999: Director of Midelfart Sonesson AB (formerly known as Wilh. Sonesson AB)
  • 1984: Founded Sandberg & Co Reklambyrå AB
  • 1979-1984: Copywriter at Anderson & Lembke

More:

  • Chairman of the Board of Televentures Holding i Goteborg AB